What Are Bitters?



What are bitters and why do they matter?

Bitters are a botanically infused alcoholic mixture. They’re a flavor enhancer, like that dash of salt or spices in your favorite dish – they amplify and augment flavors to take the creation to the next level.

They consist of bittering agents, such as leaves, roots and wood, and flavoring agents, such as fruits, nuts, spices, herbs and flowers.

Bitters are an important ingredient in many cocktails, from the newest all the way back to the classic cocktails of yesteryear, such as the Old Fashioned, presented here.

Learn more and find simple recipes at

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